Marketing - Advertising - Design

The WOW Factor!

In Marketing, Mindsets on January 28, 2010 at 2:38 pm


ppt presentation about The Wow Factor by Frances Cole Jones

The Wow Factor is you.
It’s the knowledge that you’ve done the research, considered the risks, paid attention to every detail.
It’s the calm that comes from no-regret living.
It’s the confidence that says “I have something to offer.”
Unfortunately, however, we rarely access our wow factor. We talk ourselves out of contributing
with the one of the 3 mantras of self defeat:
• “I’m sure it’s been done before.”
• “It’s a great idea, but it’s just not me.”
• And, everyone’s favorite, “It’ll never happen.”
(There’s a reason why you don’t see these on bumper stickers.)

But as Lucius Annaeus Seneca tells us “It is not because things are difficult that we do not dare;
it is because we do not dare that they are difficult.”

How, then, can you find the courage to dare? How can you manifest your Wow Factor?


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